Spin Sucks
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What B2B Startups Get Wrong About Marketing

Meg Crumbine looks at where B2B startup marketing often goes wrong and how the PESO Model can be the bedrock for effective and scalable results. The post What B2B Startups Get Wrong About Marketing first appeared on Spin Sucks.      Related StoriesNavigating the New Frontier of AI In Public RelationsWhat the PESO Model Certification© Means For...

Thu Jun 13, 2024 15:20
Navigating the New Frontier of AI In Public Relations

Ethical AI in PR starts with proper data training. Gini Dietrich details how you can become an AI data trainer and positively change our industry. The post Navigating the New Frontier of AI In Public Relations first appeared on Spin Sucks.      Related StoriesOptimizing Content for Generative Search, AI, and SEONavigating the Communications...

Tue Jun 11, 2024 15:09
The AI-SEO Connection: Tips to Boost Your Online Presence

Paul Gomes delves into how AI is revolutionizing SEO and how communicators can use it to stay ahead of competition. The post The AI-SEO Connection: Tips to Boost Your Online Presence first appeared on Spin Sucks.      Related StoriesDistance Is Not a Barrier: How Marketing Empowers Remote BusinessesCompanies that Have Better Marketing Have Faster...

Thu Jun 6, 2024 15:17
Using the PESO Model© In a Communications Campaign

Every successful PESO Model© program begins with owned media. Without it, Gini Dietrich says you have nothing to share, nothing to help earn credibility, and nothing to amplify. The post Using the PESO Model© In a Communications Campaign first appeared on Spin Sucks.      Related StoriesWhat B2B Startups Get Wrong About MarketingNavigating the New...

Tue Jun 4, 2024 15:01
The Enduring Value of Recognition In Creative Industries 

Recognition is essential for motivating teams, enhancing job satisfaction, and driving business success. Mike Szczesny shares how to implement this practice. The post The Enduring Value of Recognition In Creative Industries  first appeared on Spin Sucks.      Related StoriesWant to Be a Great Leader? Start by Building Trust and RespectThe Making...

Thu May 30, 2024 15:13
Optimizing Content for Generative Search, AI, and SEO

All of the generative search changes have people on edge, but there isn't much to worry about. Gini Dietrich has all of the things to consider in your owned and earned media efforts. The post Optimizing Content for Generative Search, AI, and SEO first appeared on Spin Sucks.      Related StoriesNavigating the New Frontier of AI In Public RelationsBeyond...

Tue May 28, 2024 15:24

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