Knowing the right buzzwords can help you prove to clients that you know what you’re talking about. Yet, not all buzzwords are created equal, and some may even paint you in a bad light. In my experience as a marketing consultant, good buzzwords are widely understood, not cliche, and propel the conversation forward. After “consulting” some of the best...

Calendars, planners, to-do lists: these are just a few of the tools we use to stay on top of our day-to-day activities, but how can you stay on top of your sales activities? With sales goal trackers. If you‘re a sales leader, it’s important to determine the key metrics your sales team will be evaluated on. By using sales goal and activity tracking...

That sinking feeling in your stomach when you’re nervous? 😣 It’s the doing of your vagus nerve – or “wandering nerve” – a highway in the human body that connects to almost every internal organ. It lets your brain talk to your gut (hence the stomach churn), but also regulates your digestion, heart rate, breathing, and a heck lot of other things....

You’ve heard the phrase “when you know, you know” – aka the magical feeling that something just… works. That’s how Arjun Mahadevan felt when he pitched his company, Doola, at HubSpot’s Million Dollar Pitch Competition in 2023. And he won. 🏆 Source: Inbound.com But getting there was no magic. Rather, it was a blend of strategy and hard work. ...

A ton of time, resources, and effort go into relationship-building in sales — so something as seemingly insignificant as a follow-up email after a meeting or conference is often an afterthought for a lot of sales professionals. But make no mistake — those kinds of messages can make a pretty significant difference, and you should always stay timely...

Success doesn’t come easy — even the most dedicated entrepreneur sometimes finds it tough to stay on track. It’s hard for businesses to keep their employees motivated all the time. I even find myself struggling with motivation on days when challenges feel insurmountable. When I’m experiencing a rut, I look for sources of inspiration. That’s where...