Google is testing a new button to add a note to the search results. As a reminder, Google launched Notes in Google Search and Discover last November as a labs feature. The new note button is much smaller and just has an icon of a notebook with a plus sign within it.

Google Analytics has a new beta Google Ads report named "conversion performance." This is a beta feature right now, so you might not be able to see it. But you must link your Google Ads account to your GA4 account. Then you will see the conversion performance over time, analyze conversions and segment by channel groups.

Google's CEO, Sundar Pichai, was interviewed by Emily Chang at Bloomberg before the big Google I/O event. They talked a lot about a lot of things, but there was 25-second clip where they spoke about core search quality. As you can imagine, he didn't say much but he did respond.

Here is a recap of what happened in the search forums today...

Microsoft's disclosure of search ads on Bing has not been the greatest, honestly, in many cases, worse than Google's disclosures. Recently, however, Bing has been testing a clearer distinction between its ads and organic free listings.

Here is a new SEO myth I have not heard before... Someone said that using the word "news" in your site's name is bad for SEO and Google ranking. John Mueller from Google said it is not, it is fine to use "news" in your site name.