When a sweet confection is great, an irresistible desire is awakened in us to eat it, gaze at it, admire it. Suddenly, something as simple as a cheese tart becomes a cult-like object, a work of art. From the beginning of the brand conceptualization, we were clear about our intentions: to cease merely producing and selling pastries and instead...

POP BY exhibition at POP&ROLL ART GALLERY, Budapest

The Martin Family Initiative (MFI) works in collaboration with Indigenous communities to advance family, educational, and economic well-being outcomes of First Nations, Inuit, and Métis children and youth. Our objective was to develop a new brand platform that focuses on MFI communication efforts while simultaneously seeking creative solutions that...

Equinix Inc is a data center company operating in over 30 countries. I was lucky enough to be invited by the French group to create gigantic illustrations to decorate the company's walls along a corridor nicknamed "Les Champs Élysées". The format of these illustrations was enormous and could reach 34 meters long by 8 meters high!!! This...