The country music festival is beginning to attract the attention of new brands eager to reach Gen Z consumers through their growing interest in the genre. 

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Estée Lauder’s deal with Microsoft aims to speed ad and product development by applying AI to the beauty marketer’s database.

Humane’s Ai Pin illustrates the trouble of promoting the tech to a skeptical public.

The direct-to-consumer news you need to know this week, from retail moves to financial updates.

Founders shouldn’t let themselves get in the way of growth.