Expert inbound sales content for today's sales organization.
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Entrepreneurial Competency: What it Is & Why it Matters

Let’s talk about emotional resilience — that’s the ability to respond to stress, unpredictable outcomes, and setbacks. Why do I bring this up in the context of entrepreneurship? Sometimes, life just happens. No matter your niche, product, or service, and no matter how prepared you are, your business will throw you a curveball. That simple fact makes...

Tue May 7, 2024 18:29
3 Ways to Cash In on Golf's Takeover by Millennials and Gen Z

Remember when golf was the sport for wealthy grandpas in country clubs? No more – the $102B sport has passed the vibe check of a much younger, hipper, and more diverse crowd. RIP Richard Gilmore, you would’ve loved this trend. Source: Women in Revolt There were a total of 45m golf participants in the US in 2023. Among them: Nearly...

Tue May 7, 2024 00:35
The 10 Best AI Tools for Small Businesses and How to Use Them

When Open AI’s ChatGPT first burst onto the scene in late 2022, as a writer, admittedly, I was a little nervous. All I kept hearing was how AI was going to take my job and how human writers would go the way of the dinosaur … yada yada yada. That put a sour taste in my mouth regarding using that AI tool for my small business. And it was quite some...

Mon May 6, 2024 17:34
Traits of Startup Unicorns in 2024 [Data + Expert Insights]

Unicorns are all around us — unicorn companies, that is. Your favorite graphic design software or AI tool may just be a unicorn startup dazzling in plain sight. The term unicorn refers to a company that‘s been given a shiny billion-dollar valuation, and the public can’t help but stare at these mystical creatures. Since the term‘s inception in 2013,...

Mon May 6, 2024 14:32
Your Guide To Choosing The Right Payment Processor in 2024

Most of us have heard the phrase, “cash is king”. But for small business owners these days, payment processors are the Ace—as non-cash payment preferences continue their prolific rise. According to new research, Gartner expects that 80% of B2B sales interactions will occur on digital channels by 2025. In order to remain competitive, small business...

Thu May 2, 2024 20:03
Company Growth Strategy: 7 Key Steps for Business Growth & Expansion

A concrete business growth strategy is more than a marketing effort. It’s a crucial cog in your business machine. Without one, you’re at the mercy of a fickle consumer base and market fluctuations. So, how do you plan to grow? If you’re unsure about the steps needed to craft an effective growth strategy, we’ve got you covered. Table of Contents...

Wed May 1, 2024 15:23

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